Prana Clothes (also seen as prAna) focuses its clothing on two activities: climbing and yoga. Each activity requires the clothing to not be a factor when participating in them. Typically, this results in close fitting tops and loose fitting pants, perfect for an active, balanced life style. Prana also makes many popular accessories for both climbing and yoga that may not necessarily be considered clothing. Prana's line of chalk bags are very desirable among climbers for their wide openings and artistic use of organic cotton. Prana also makes yoga mats and yoga rugs to make your yoga experience more enjoyable.
As might be expected, Prana makes an effort to remain environmentally conscious in the course of their business practices; it's all about good karma and aligning with our planet. This includes everything from sourcing organic cotton for their t-shirts to offsetting participating retailers' energy consumption with wind-generated energy credits. And yes, AppOutdoors is a participating retailer in the Natural Power Initiative.